Showing posts with label Bloggers. Show all posts
Showing posts with label Bloggers. Show all posts

Tuesday, March 8, 2016

Top 14 Global Platforms for Bloggers and Influencers

In today's era of social media boom, millions of people around the world spend most of their time on social media platforms. As a result there are lot of advances made in social media marketing. Also brands are proactively looking for people who can ensure maximum engagement.

Today 1 out of every 10th person I meet is a blogger or social media influencer.
Every week I connect with at least 20 new social media influencers and bloggers.
With everyone desperate to cash in on the social media boom, here I present to you the top 14 platforms from my experience of 5 years which are highly recommended for a newbie.

1.     Klout
Klout is one of the most popular app for measuring the online social influence of a social media influencer. A Klout score is been used to determine the influence which ranges from 1 to 100, the more the merrier.
Klout Perks are one of the best campaigns where company or brand offers free services or products to Klout users according to their scores and locations.
Till now more than 10 million perks have been offered over 2000 campaigns.



2.     Indiblogger
The biggest blogging community of India, Indiblogger, also stands at no 2 when it comes to brand collaboration and campaigns.
With more than 40k bloggers & influencers under it’s umbrella, it provides one of the best platform for the brands to connect with bloggers and vice versa.
It is also famous for it’s Indi-meets , IndiRank, IndiOne and a new concept they have recently started known as
Indi-Startup
They also conduct their own awards where the best Indian bloggers in different categories all over the world are been rewarded .
Payment is in the form of Gift Vouchers, cash, samples and goodies.




3.     TapInfluenceTapInfluence allows brands to identify influencers who have registered on their platform as per their requirements and geological location.
The unique feature about TapInfluence is an influencer can’t register for any campaign as they are not visible on the site. He is notified via mail if he is gets selected for any of them.
Payment is done through PayPal and compensation in on the higher side.




4.     Sverve
Sverve provides a great platform to bloggers and influencers for paid reviews posts and campaigns.
Unique thing about Sverve is it has divided the opportunities into 4 parts -:
A. Sponsored content – All reviews and paid posts come under this category
B. Youtube Promotion – As the new suggests all video campaigns comes under this category.
C. Sweepstake Promotion – All pinterest campaigns are tagged under it.
D. Targeted Tweets – Lastly the category for all twitter campaigns.
Recently Sverve was acquired by Bloglovin and is renamed as Activate.Bloglovin
Payment is done through PayPal and the compensations are great.
It mainly operates in USA.




5.     BlogaddaFifth on the list is the most feel at home platform for bloggers & influencers, Blogadda. There are lot of campaigns, meets, activities and programs round the year, the famous one being the book & product review programs.
Recently they have also come with a new program, Bloggers to Authors, where they will guide and help you to get your first book published.
Payment is in the form of Gift Vouchers, cash, samples and goodies.



6.     Blogmint
To start with Blogmint was recently awarded the best startup of the year award by Dataquest. In India, Blogmint enjoys the third spot as influencer’s paradise. With over 10k influencers spread over 3 countries, India, Singapore and Indonesia, it is a great platform for brand collaboration and campaigns across most of the renowned social media platforms.
Unique concept of Blogmint is the Work Order. You can negotiate the amount you will charge for a campaign and if the brand accepts your proposal, a work order is prepared where campaign dates and requirements are mentioned. I just love this concept of having a work order, quite creative idea.
Payment is in the form of Cash and goodies.




7.     Blogmeetsbrand
Blogmeetsbrand is yet another renowned platform for brand collaboration and campaigns. Influencers register for the campaigns and get notified via mail if they are shortlisted by the brands.
Payment is done via PayPal and remuneration is very good.
It also mainly operates in USA.




8.     Fango.me
Fango.me is the best platform to promote apps.
Influencers are paid for the no of installs that happen through their unique link.
Payout goes as high as $2 for one install and successful run of the app.
An influencer can share his/her unique link across all major social media platforms and the best part is he/she can be situated in any part of the world to be part of the campaign.
Some of the top campaigns are -:
Mobile Strike
Vikings : War of Clans



9. Splashscore
Splashscore rewards influencers with gift cards of Amazon, Starbucks, AMC and VISA for successfully performing various activities listed on the site.



10. Boostinsider
Boostinsider also works like Fango.me.
When an influencer participates in a campaign he/she is paid according to the no of installs, signups or clicks which happens via their unique link.
As per the stats on the site it has max no of influencers, 100k+, among all the platforms,




11. NeoReach
On similar lines as Boostinsider and Fango.me , NeoReach also has campaigns where influencers are paid for installs and clicks that happens via their unique links.
One bad thing about NeoReach is you have to wait after the singup to get yourself registered, as the team says that they have hundreds of singup each day which keeps them busy.
As per the info on the site, over $3 M dollars have been raised by the company.
NeoReach is an unexplored place to me as I am still in the registration queue.



12. Readypulse
Readypulse is no 1 platform for influencers who are related to fitness and health world.
Perks include visa gifts cards and other opportunities.



13. Speaker
Speaker is a platform which hosts only twitter and instagram campaigns.
Once you register you have to wait to be selected for a campaign, as I am doing still after a week.
If you are selected , you will be asked to submit a tweet or pic for the campaign, depending upon the type of campaign and once moderated, it will be published when the campaign is live.



14. Fromote
       Fromote is yet another Indian influencer platform which is slowly making it’s way among in the influencer marketing industry.
An influencer has to promote stuff on various social media platforms and depending upon the amount of engagements and installs (for apps), he is being paid.
One unpleasant thing about Fromote is the threshold amount to withdraw, which is $30, certainly on the higher side as compared to other platforms.
The strange thing is no such minimum amount to withdraw is mentioned on the site and this $30 is quoted by fromote executives.
Also there is place to enter your PayPal information to withdraw money as present on most of the influencer marketing platform.



Sunday, September 27, 2015

When two bloggers tie the knot - Part II (A lot can happen in a bloggers meet)

As Aryan was new to Mumbai's life so it took him sometime to settle down and get acquainted with it's fast life.

Getting an accommodation near to office and finding a good foodhub or tiffin centre were the initial challenges. Though he was saved from travelling in the overcrowded local trains but travelling in local best buses too was not an easy job.

Within a month he and his friends got a 1 bhk at a reasonable price, that is what their broker said.
Broker are angel of gods who are born to help the immigrants of Mumbai by charging a very minimum amount every year, which is a month's rent for their goodwill dead.

The only good thing about the flat was the society where it was located which had some hot girls, food junctions nearby and a bus stop right infront of it.
After living in a 1200 sq feet house with your parents if you have to share a flat of half the area with 3 other people, definitely cause a lot of pain in your ass.

Most of the low profile bachelors flats in Mumbai are not only congested but also dirty, messy and broken at places and Aryan's flat was no exception.
Within a month he got settled in the new home, got a tiffin service for food and also learned how to get his foot in the best buses.

For couple of months he was more focused on his new job.
Understanding the fundamentals of the project, his team members and the manager was his initial task. He didn't face much problems as he was an intelligent soul with a jolly nature.

Soon after setting his foot in the office he was ready to explore the blogging community of Mumbai.
After exploring a lot over internet for a day he came across Indiblogger & Blogadda, two of the biggest blogging communities of India which had maximum bloggers from Mumbai.


Without wasting any time he filled all the registration formalities and waited for the approval mail.
Blogadda was quick in its process and provided the approval within a day.
Indiblogger took an approx 3-4 days to give it's nod.

So within a week Aryan was part of the biggest blogging communities of India. He was excited to meet & interact with new bloggers but at the same time a bit nervous as he was just a novice without a godfather.


It was the mid of the year 2013 and both the communities were high on contests but a bit low on blogger's meet, specially when it came to Mumbai.
Aryan tried his luck in some of them but failed to win a prize in any of them.
Though he didn't won a prize but he won the heart of some readers who left comments on his posts applauding his work.

He was not kept disappointed for a long time as Indiblogger announced the "Reliance Digital meet"
in association with Reliance Digital Stores across Mumbai, Delhi, Bangalore and other cities across India.


Aryan was on cloud 9 as this as his first bloggers meet.
The were 3-4 stores in Mumbai from which Aryan selected the one in Infinity mall, Malad.
Soon he got an invite mail from Reliance Digital to visit their store on the predecided day.


It was the meet day and Aryan was dressed up for the event.
He had interacted with few bloggers online and was excited to meet them in person.
Travelling in Mumbai locals was a pain and he was not used to it.

Mumbai local is a magical vehicle in which you can get in and get down without applying any efforts. It can make a cool, fresh and energetic person, stinky, frustrated & tired like hell.

Anyways Aryan somehow managed to reach the destination in one piece,
On reaching the Reliance Digital Store he could recognize some of the faces he had interacted online.

An hour later Aryan was part of a bloggers group which included Steve K, Vrutika Mishra, Ajay Bagaria & Abhinav Iyer to name a few.
There were lot of bloggers flowing in and out but none of them could seek his attention until he saw someone known to his group.

She wore a cute smile, had brown eyes(later Aryan came to know that she wore lenses), a figure girls die for and nice dressing sense.
Everyone went to greet her and so did Aryan.

She introduced herself as Madhvi Mishra.

Finally after clicking pics of each corner of the store when all the bloggers were satisfied that they had more pics than others to win the first price which was an iPad, the group left for lunch.

Aryan and his blogger friends found a table in McD of the mall itself to have something.
He took the corner seat and was having a conversation with Steve K when someone called his name.
Madhvi Mishra wanted to exchange places with him for no good reason was what was communicated to him.

Aryan couldn't understand the motive behind the exchange of seats but he had no option as Madhvi was craving for it like anything. He thought about her mental state and gave a second thought to the first impression he had of her.
Later in 2014 he came to know that it was because her top was small from behind,we will come to that part afterwards.

So finally when everyone was settled, Farzana H didn't like anything in McD and wanted to go somewhere else. After lot of chaos the group decided to go to a pizza parlour as suggested by Abhinav Iyer.

Ohh!! she is a non vegetarian , Aryan said to himself when he saw Madhvi eating pizza having chicken filling. A mental by mind and non veg lover, obviously not my types, Aryan gave himself a confirmation.


After lunch everyone left for their sweet home where their family was waiting for them expect for Aryan whose family was miles away.


To be Continued in Part III (Love,Lalbaugcha raja & Local Trains)


Read Part I Here