Tuesday, September 1, 2015

INSTALIVELY- An app to look ahead of Periscope & Meerkat..!!

What is Instalively -:
Instalively is the first android application capable of broadcasting Live High Definition
stream on Youtube using the in-built camera on your phone. The application is designed to
work well over both 2G and 3G networks all over India.InstaLively is the first end-to-end
Live Streaming solution, available both on Mobile and the Desktop.
It rides on similar lines as that of Periscope & Meerkat.

How it Works -:
With just a flick of your thumb, InstaLively helps you broadcast the moments you wish to
share with the world around you.
It uses a technology which can LiveStream to Youtube directly from Android phone using a single click.InstaLively has also built Desktop Apps (Windows & Mac) to Live Stream from a Professional Camera.
The main USP of InstaLively is it has two live streaming modes - "Do-it-Yourself" or
"Get External Help".
In the later you get to hire a professional videographer who can look to your streaming needs
based on your location.

The Roadmap -:
InstaLively, has recently raised ($120,000) from six Angel Investors. The six Angel Investors
who have invested about 75 lakhs ($120,000) into this new venture include some well
known names such as Niraj Singh of Outbox Ventures , Mera Events, Rajan Anandan - MD,
Google India,  Amit Ranjan - Cofounder, Slide share  ,  Rajesh Sawhney - Founder,
GSF, former president of Reliance Entertainment , AECAL - German investor.

The company aims to target the global live streaming market with the fresh funding.
In the past two months, they have successfully piloted with marquee clients of the likes of Google, Mary Kom, NASSCOM for Start-ups, Nritya Bharati, GSF, Meraevents, Belgian Embassy, amongst others.

The minds behind Instalively -:
InstaLively was founded by Karthik Vaidyanath and Prakhar Khanduja in June 2014.

Karthik Vaidyanath overlooks the overall product, leads the company’s strategic direction
and fosters the culture of innovation. He possesses a keen sense of judgment and quick decisive skills.

Karthik previously cofounded a startup in the FinTech space which raised a total of
$170,000 from Investors in the US.

Before venturing into the world of startups, he was also part of the o3 Capital India
Investment Banking team based out of Mumbai.

Prakhar Khanduja takes care of the business side of the organization including strategy, operations, sales, and marketing. His diverse experience inspires him to transform the human potential and empower society to adapt technology to make future generation mobile and independent.

Prakhar is an AIESEC Alumnus and has held keen leadership positions and worked in
various international teams in the organization. After dropping out of college he took
up banking and worked with Barclays Bank PLC. Later he quit his lush corporate job to
join the founding team of Instahyre as head of business.

Instalively - The future of live streaming -:
Instalively focuses on Instant Audio/Video Digitization on low 3G bandwidths using a mobile app. The firm has broadcasted over 1000K+ minutes with 10K + viewers and recently filed a Patent in
‘Mobile Live Streaming to YouTube.’ InstaLively is bringing together the video delivery
capabilities of YouTube with the real time reach of Social Media and is bound to take the
social media landscape by storm in the coming days.
It is definitely an Indian answer to Periscope and Meerkat.

No comments:

Post a Comment